Sona Senior Living is a senior living management company dedicated to creating vibrant, engaging communities that empower residents to live well and thrive.
My work with Sona focused on developing the brand identity and marketing materials for two of their flagship communities. I collaborated closely with their team to establish a cohesive visual style that reflected each community’s unique character while maintaining the overall Sona brand aesthetic.
Brand Development | Marketing Collateral | eBrochures | Community Marketing
Brand Development & Marketing Collateral
For The Canton Regency, I helped extend the Sona Senior Living brand by creating a cohesive visual identity tailored to the community's upscale, welcoming atmosphere. Through thoughtful use of photography, color, typography, and layout, I designed a suite of stationery and marketing materials that established a polished, consistent brand experience across both internal and public-facing communications.
Canton Regency community collateral consisting of folders, inserts, trifold, business cards and trifold brochure
Sample of flyers and advertisements for Canton Regency events
eBrochure
Designed interactive digital versions of community brochures, adapting the print layouts into page-flipping PDFs with embedded links and navigation for online viewing. While the portfolio showcases the printed versions, each brochure was also produced as an interactive publication, making community information more accessible to prospective residents and their families.
Canton Regency eBrochure
Canton Regency eBrochure
Canton Regency eBrochure
Canton Regency eBrochure
Brand Development & Marketing Collateral
Designed a cohesive collection of branded materials for Aspen Memory Care, including stationery, brochures, folders, and promotional flyers. Working within the Sona Senior Living brand, each piece was tailored to communicate the community's compassionate approach while maintaining a clean, welcoming, and consistent visual identity across everyday marketing materials.
Aspen Memory Care Collateral
Aspen Memory Care Trifold
eBrochure
Alongside the printed brochure featured here, I developed an interactive digital flipbook that preserved the editorial design while incorporating clickable navigation and embedded links. The result extended the brochure's reach online, providing prospective residents and their families with an engaging way to explore the community. The print version is shown in this portfolio.
Aspen Memory Care Brochure pages
Aspen Memory Care Brochure pages
